Tic Tac is excited to celebrate its newest flavor addition, Strawberry & Cream, by launching the first-ever Tic Tac Experience. Strawberry & Cream and mint fans can stop by the free, one-day pop-up and be some of the first to taste the new flavor and enjoy a multi-sensorial Tic Tac immersion within Chelsea Market.

Attendees will have the opportunity to take their taste buds on an adventure by mingling with the brand through multiple activities – design your own Tic Tac label station, mashup your favorite flavors with a sample wall, several social media photo ops, trivia, and more! This eye-popping event will create the perfect environment for guests to know what it is like to Take A Ride on a Tic Tac with this colorful, one-of-a-kind experience!